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10 Reasons Why Figma is the Ultimate Tool for Your Next Website Project

The world of web design has been transformed in recent years with the emergence of new digital tools that make the design process more efficient, collaborative, and intuitive. One of the most popular and powerful tools for designing websites is Figma, a cloud-based design platform that allows designers to create, share, and collaborate on designs in real-time. Here are ten reasons why Figma is the ultimate tool for your next website project. As a web designer, you know that creating a website from scratch can be a daunting task. There are multiple aspects to consider, such as wireframes, visual designs, interactive prototypes, and animations. Figma is an all-in-one tool that can help you manage all these aspects with ease and create a website that not only looks great but performs efficiently.  Here are ten reasons why you should consider using Figma for your next website project. 1. Figma is an all-in-one tool for web design. Figma offers a comprehensive suite of design tool...

Local SEO and GOOGLE My Business Page

Local SEO and GOOGLE My Business


Local SEO is a key to highly effective local online marketing. It is a strategy to move up the local Search Engine Result Pages (SERP).

Local SEO allows local businesses to promote their services through Search Engines and business directories to local customers at the time they’re looking for your type of business.

Hundreds of local customers use Local SEO services every day to find the best businessses and deals in their area.

There are various other advantages of using Local SEO, Which includes
  1. Improve the results of organic Search Results of search engines and sometimes get featured in the carousel
  2. Local SEO componets follows the trinity of NAP (i.e. Name, Address and Phone Number)
  3. Local SEO uses search engines like Bing, Yahoo, Google and business directories like Superpages and TouchLocal.

Why Local SEO ?

Many times we struck in a situation, where we exactly don't know about the particular services to use or not to use.

Please consider the below mentioned facts to make your presence on Local SEO services. Those are

  1. With increasing numbers of Smartphone owners, everyone prefers to the internet to find local businesses
  2. The number of online searches for local businesses is giving maximum ROI (Return-On-Investment)
  3. Local SEO is target-oriented and time-oriented marketing effort
  4. Very few businesses have claimed their Google Places local listings (limited to 15%)
  5. The services of Local SEO are free (most of the time)
  6. Mass reduction in Newspaper subscribers, down by 50-70%
  7. Local customers trust the reviews of other local customers
Sometimes after set-up, your business still doesn't appears in natural search of businesses. There are few key aspects which you must consider to revalidate you Local SEO strategy

  • Incorrect business category : If you have selected the wrong business category on the Google My Business, you can't find the details of your organization.
  • Listing detected at false business address : Providing a false address will lead your business to get de-listed from Google places.
  • Mismatch NAP/tracking phone numbers
  • Presence of malware on site : If you site is affected by virus or trojan horses, get consultant services to resolve the issue or else it will be blocked by most of the corporate firewalls.
  • Reports of violations on your Google My Business location : If someone else have occupied your location, you can report the same issue to Google team. They will get your issues reported and resolved.
  • Mismatch NAP/tracking phone number on GMB landing page : If the contact details mentioned on your website and GMB mismatches. You must resolve the issue on the first place.
  • Presence of multiple GMB locations with same phone number : Don't register your phone number to verify multiple business account.
  • Absence of crawlable NAP on website : Don't write your address on images and upload. Please write the crawler based (text-based) information, so that Google can update the same on their databases.

I hope these details are enough to keep your business listing on Google. If you still have queries on your thoughts, kindly drop your request on akakmisra@gmail.com


Register on Google Business

The first thing you do, search your brand name on Google. Once your business appears similar to the screen attached below, you have already claimed your business or else start doing it now.




Please follow the below provided steps to register your business online. All you need is a gmail account, your business name, address to verify and phone number(Preferable Landline) to do the set up.
  1. Visit https://www.google.com/business/ or Click Here
  2. Sign in to the account
  3. Add you Business Name, Country, Street Address, City, Pincode, State, Business Phone Number
  4. Add your business category carefully because if your business category matches the user search your business might appear with similar category as well.
  5. Once the details are provided, please continue to the next page
  6. Your account will now be verified. Google will send a Post-card on your physical address. Upon receival, you need to verify the same on Your Business page.


That's all





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