MinAbh | A Digital Marketing Blog

Apache Struts is an open-source framework for developing web applications using the Java programming language.  It is used by many of the Fortune 100 companies for their web properties. Researchers have discovered a vulnerability in the Apache Struts REST plugin affecting all versions of Apache Struts since 2008. This vulnerability has been assigned CVE-2017-9805.  A successful exploitation of the vulnerability would allow attackers to execute arbitrary code. A patch was released on September 5th, 2017 to address this vulnerability.  Users are encouraged to update their installation of Apache Struts to version 2.3.34 or version 2.5.13 as soon as possible to remediate this threat.  If an immediate upgrade is not possible, a change in the configuration to only serve HTML and JSON will mitigate the risk.    THREAT TECHNICAL DETAILS: The Apache Struts RCE vulnerability provides a large risk surface because of the large number of organi...

It’s not the Law but Practices: Email Marketing Rules in India   At its core, email marketing is a tool for direct marketing that uses internet media to reach-out to the customers/users for the delivery of commercial messages. If used effectively, email marketing is the oldest and yet the most powerful tool for permission-based marketing. E-mail marketing can used to promote, advertise a commercial product or service through electronic communication. There are various rules to comply with the law for doing the email marketing but India is one of the rare country in the world which still lacks any law for email marketing.   (Source -   wikipedia   )   But there are few points which we consider when doing email marketing in India even though there are now principles defined by our Government for doing so. But to prevent any legal in other parts of the world we must follow few standard guidelines which comes under the   CAN-SPAM Act of Unite...

Why Title Tag is important for a webpage? Title tags are used to display preview for a website page on Search Engine Result Pages (SERP). These are also important to tell the Search engines a brief about the page. Title tags plays a crucial role in the corporates SEO strategy. Following points must be considered when you are planning for the titles of pages on your website or blogs : Single title for single page Target keywords must be placed first Give importance to page but not the brand(i.e. Company name) Try to keep the title less than 55 characters including space Avoid stop words (like and, but, is, am, we, her and many more) Few words of title must match the <h1> tag of your website Don't repeat single title for many pages If you need SEO services for your website, product and Social media profiles, kindly drop your request at akakmisra@gmail.com .  

The last few days have been witnessing a CyberWorldWar across the globe where many computers have been sacrificed. The data of various financial, business unit has been encrypted and prompted to pay $300 through bitcoin to decrypt it again. A universal ransomware attack was started on Friday which has already infected some 150,000 computers in more than 120 countries. This attack has been known as WannaCry (and “WannaCrypt” and “WannaDecryptor”). If you have been witnessing such things and running on Windows XP still, make a quick move, atleast by updating your XP patch. This patch has been provided by Microsoft which you can download by visiting this link: https://blogs.technet.microsoft.com/msrc/2017/05/12/customer-guidance-for-wannacrypt-attacks/ This patch will atleast prevent the WannaCry attack on your PC. There are few lessons which we must learn from this cyberattack. 1. Always update your Windows OS. 2. Upgrade your computer with the latest technologies. ...

The HTTP 404 Error message is a Hypertext Transfer Protocol(HTTP) response code. The 404 error indicates that the server could not find the requested resource so nothing can be served to them as content. If you own an online business unit, this 404 error could be an identity hampering thing for your brand. You could lose the trustworthiness of your brand among customers and other sellers. Let's get into the details to deal with 404 Page Not Found Error. Identifying the 404 There are various ways, this error is displayed to the users.There are possible ways to troubleshoot these and customize this page completely by the owner of the business unit. 404 Error 404 Not Found The requested resource was not found on this server HTTP 404 Not Found 404 Page Not Found It is always possible to customize the 404 Not Found Page. Provided below is one of the customized page screenshot. How to solve HTTP 404 Not Found: Since 404 is a client side error, there are ...

The terminology does not requires any specific definition. Video marketing is the efforts taken by an organisation to promote or marketing their brand using videos. These videos could be a live telecast, product demonstration videos, corporate training video, and customer’s testimonials and so on.   Video improves SEO: Videos can improve your search engine ranking, CTR’s (click-through rates), lead generation. We just have to ensure that your target audience can find you anytime. Try to update your videos on YouTube, Vimeo, and many other online videos hosting platforms. Write the correct description with target keywords. Video can boost revenues: 70% of online users prefers to take their buying decision based on what they see in Videos. Videos with proper demonstration and explanation increases sales and overall revenues. Easy Accessibility: YouTube is the second largest video hosting platform and it is Free. Most of the website traffic comes from smartphone. Users...